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Sitecore Symposium 2018 – 3 Opening Keynotes

Awesome thoughts shared during Sitecore Symposium 2018 Opening Keynote Sessions!

soyouwannasitecore

So you didn’t attend Symposium but wanna find out about the Keynotes?

I tried my hand at sketchnoting for the conference and below I’ve included three notes:  Mark Frost CEO Sitecore, Paige O’Neill, CMO Sitecore, and Deane Barker, author of ‘Web Content Management: Systems, Features, and Best Practices’

Mark Frost CEO Sitecore – Opening Keynote

Main takeaways:

  • “Elevate the Experience”
  • Acquisition of StyleLabs – asset management tools
  • Integration with Salesforce Marketing Cloud
  • Advanced personalization with Cortex
  • Use JSS (Sitecore JavaScript Services) for faster time to market
  • Sitecore to adopt a public charity each year; this year, Canada’s SickKids
  • Women In Technology was a big theme for the year; stay tuned for a separate post on the topic

Mark Frost keynote

Paige O’Neill – CMO Sitecore, Opening Keynote

Three case studies with companies optimizing Sitecore:  Volvo (“Cars as a Service”), Cannondale (personalized bike recommendations based on habits), and SickKids (Award for best Acquisition Campaign after making…

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